#retaildoneright™

Exploring the humanity in retail.
Where Commerce and Culture Meet
We tell stories about the things we buy and the people who sell them. Shopping in a store, after all, still means running into other humans. Which is why so much of who we are ends up wrapped not just in what we buy but where we buy it. This show is about the humanity in that, and the voices you won’t hear anywhere else.
Co-hosted by Jeff Fisher & Cristene Gonzalez-Wertz, RETAIL DONE RIGHT is a podcast that explores these changes, identifies trends, shares insights and speaks with a variety of people in the trenches to better understand the changing nature of retail.
Retail Done Right Podcasts
Episode 2 of Season 5 argues that Trader Joe’s built the most durable loyalty in American grocery retail by doing the opposite of what every retail loyalty playbook prescribes. Our thesis: they didn’t design a loyalty program. They designed a place that generates belonging. And belonging is what loyalty programs are trying to buy but cannot. Our special guest, Mark Gardiner, author of Build a Brand Like Trader Joe’s, joins us to share insights from the inside on how a brand this strong was built without advertising.
Blog
Jeff Fisher
Jeff Fisher is the founder of Retail Done Right consulting. He creates retail shopping experiences, which are at the intersection of store design, visual merchandising, interactive technologies …
Cristene Gonzalez-Wertz
Cristene Gonzalez-Wertz is a dreamer – well, maybe more of a pragmatic futurist. She’s a technology thought leader, researcher and an analyst who is currently Global Research Leader – …
Retail dynamics, psychological safety and challenging your people
From my days working in retail to now advising retailers, I’ve observed that retail work and life …
The Relevance of Physical Retail
The death of physical retail has been predicted for quite some time. This sentiment has grown during …
(Some of) The Technology that is Empowering the Customer Channel in Physical Retail
In my first blog post, “The Relevance of Physical Retail in the Customer Channel,” available on …
Show Notes | S5 Ep 2 | LOYALTY with Mark Gardiner
Episode 2 of Season 5 argues that Trader Joe’s built the most durable loyalty in American grocery retail by doing the opposite of what every retail …
Show Notes | S5 Ep 1 | DISCOVERY with Dr. Colin Ellard
Guests include Randi Howard, Tim Howard, and Tonya Welker DESCRIPTION Kicking off Season 5 of RETAIL DONE RIGHT, we explore how deeply emotional our …
Show Notes | S5 – Episode – Teaser
Shopping is human. Let’s keep it that way. Welcome to Season 5. Ten stories. Ten feelings. One question. Why do some stores make people feel human, …
Show Notes | S4 Ep 7 | Retail Media | A Conversation with Francisco Larrain
In a follow up to our final Retail Trend, Retail Media Networks, we share a rich conversation with Francisco Larrain, CTO at Topsort, an innovative …









